Here is a listing of Insight & Joy issues available.
Click a date to download the e-Letter you wish to read.
July 2003 Wondering about fireworks marketing...
August 2003 Fireworks revealed...
October 2003 Can you answer your prospect's burning questions?
November 2003 The Ideavirus...it's spreading rapidly! (Free gift)
January 2004 An upside surprise
February 2004 Trust and leadership in the Enron era.
March 2004 Using a holistic business approach
April 2004 Changing prices is like walking across a mine field
May 2004 Ten more ways to improve marketing success
June 2004 Become a better listener
July 2004 Marketing is too important to be left just to the marketers!
August 2004 Do you suffer from 'competitive myopia?
September 2004 Could your marketing image use a shine?
October 2004 When you're balanced, you can grow.
November 2004 Turn your P&L thinking upside down!
December 2004 Five business dilemmas & how to solve them
January 2005 Some thoughts on leadership; Freedom Works, an essay
February 2005 The improbable entrepreneur; Marketing Facets
March 2005 The changing role of customer service reps
April 2005 Communications options create new ways to make marketing more productive
May 2005 Ten ways to measure marketing and sales results
June 2005 Know your customers & reap extra rewards
July 2005 What is the Impact of GM's Employee Discount Promotion?
August 2005 Start your marketing with good insights!
Sept./Oct 2005 Perils of Complacency
November 2005 It's all about relationships!
December 2005 Shocking futuristic ideas now being explored!
January 2006 The hardest plan of all - Exit Planning for owners
February 2006 Using the Sales Matrix to increase sales success
March 2006 Marketing wine 'outside the bottle'
April 2006 Listen to free enterprise achievers
May 2006 Ten basic business questions to ponder
June 2006 Seven things you must have to keep customers delighted
July 2006 Get some free publicity!
August 2006 Market shifts create real progress
September 2006 Really, can you motivate a salesperson?
October 2006 Ask sales reps to sell their peers!
November 2006 Oh no, another mail order catalog!
December 2006 Increase the importance and success of critical interviews
January 2007 A different view of 'advertising'
February 2007 Market knowledge spells success
March 2007 Got a handle on customer attrition?
June 2007 A tale of three companies...
September 2007 Responding to competitor price cuts
November 2007 On handling stress during the holidays
December 2007 January 2008 When your business slows down
February 2008 Growing revenue includes overcoming customer attrition
March 2008 Marketing when people aren't buying
April-May 2008 It's not a sale until you receive payment!
June 2008 A chief economist looks at "change" factually
July 2008 Pricing gets dicey in a rapidly changing economy
August 2008 How 'tempo' can affect customers, sales, and profits
September-October 2008 Managing during very tumultuous times
November 2008 Market effectively when 'nobody's buying'
December 2008 What if our economy dramatically rebounds in 2009? What if it doesn't?January 2009 Six moves to consider when business slows
February 2009 A free source of reliable economic facts and analysis
March 2009 Break-even analysis is a terrific tool for management decision making
April 2009 Business begins to embrace social networking channels...should you?
May 2009 Uncover your hidden business intelligence
June 2009 Eternal business-to-business marketing principles
October-November 2009 The value of an independent ear
December 2009 Making things better in 2010
January-February 2010 Observations on the purpose of a business
March 2010 Eighteen key questions to ask yourself about your business now
April 2010 What is "selling?"
May-June 2010 Sales calls need a purpose
July 2010 Getting to the decision maker
August 2010 The only positive influence?
Morgan Marketing Solutions, Inc.
rpmorgan@morganmarketingsolutions.com
phone: 972-931-7993
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